Initial Ideas Review

1. What are your 3 initial ideas? 

My first packaging idea for the bourbon biscuit was to package it in the shape of the house with a window at the side to look at biscuits inside. I created a net and then after three tries built it.

My second idea was to create a square based pyramid net wit slits on one of the sides and pile the biscuits inside like bricks.

My third idea...


2. What are you planning to do to create them?
To create my ideas i will draw the net on to card and with a blade cut out the windows and slits for the specific packaging. I will use Photoshop to create the surface design of the packaging

3. Who have you researched to develop your ideas?
I have researched Lucy Hargrave and Angus Nicholls to help me develop my ideas. Their packaging ideas have shown me different ways of how i can create packaging for foods and also there work links in with my chosen theme of obscure and covert.

4. How have you explored a range of ideas around your theme within your experiments? What are they? How have they informed your ideas?
By researching different people's packaging work it has helped me get ideas and experiment how i can create my own style. I also created mindmaps to help me get a wide range of ideas on what food i can package and find out ways to link in with my theme.

5. Have you refined/developed your ideas through experimentation? How?
My first initial idea when experimented helped me decide what the flaws were and how i could fix them by measuring the lengths of the net accurately and choosing where to put the flaps so that it will stick together and be able to stand.

6. Have you annotated, in detail, your experiments and developments in your sketchbook/blog and used this information to help you improve?

7. Which idea has been the most successful? Why?

My first initial ideas has been most successful because i like the concept of a biscuit house and how the biscuits are going to piled up like bricks
8. Which idea has been the least successful? Why?

9. Which idea do you think you will choose for your final outcome? Why?
For my final outcome i think i will choose my first initial idea because its the one i have developed the most and i like having to build a biscuit house and looking forward to create the surface design.
10. What else could you do to further develop this idea?
Look at similar products with the same packaging idea and experimenting more with different types of house nets.











 

Exhibition Review

1. Briefly explain the exhibition info, i.e. who was exhibiting? Where was it?

    The exhibition was located in oxford circus, the building was called the Photograpthers Gallery. The theme of the exhibition was collage and how photographs are organised to create different types of collages.

2. Include photographs that you have taken yourself at the exhibitions

4. Select your 2 favorite pieces of work and write about them explaining what they were about and why you liked them


5. Select your 2 least favorite pieces of work and write about what they were about and why you didn't like them

6. Conclude with a paragraph about the overall impression of the exhibition. Did you enjoy it? Has it given you ideas and inspiration for what you might study at University? or as a career? How relevant was it to your exam project? What ideas will you take forward in your own work? etc. 

In conclusion my visit to the photographers gallery was in my opinion as enjoying as i thought it would be due to the fact we had to walk up and down the stairs and stand for long periods of time. But i did enjoy the workshop at the end of the visit which helped me learn more about different collage techniques. Some of the pieces in the gallery gave me ideas on how to create different styles of collage. The techniques I learnt will help me get a variation of collage styles into my work in order to get a higher grade.

Moodboard - Chocolate

1 - Chocolate Packaging

2 - Donut Packaging
3 - Assorted biscuits
4 - Bourbon Biscuits 
5 - Dog biscuits

Lucy Hargrave In-Depth Analysis

The purpose of this piece is to advertise goats milk soap. The packaging was hand made and each design on the front showed the type of fragrance inside the packaging . A handmade goats milk soap company issued the piece to advertise their goats milk soap.

The target audience for this piece is mostly female customers because of there interest in perfumed soaps which some women have a collection of. Its packaging looks like it is made through a net and glued at the sides with a opening at the top. The front cover design seems to have been cut out first on the net then it was builded up. The size of the box seems average compared to other soap boxes.

The box it self is white with black font on the front to show the name of soap and its fragrance. The coloured content inside the packaging come out through the cut out shapes on the cover making it stand out. The Image or the cut out has been done with a laser cutter to allow the smell of the soap to come through. And also they used the laser cutter to print the  brand name on the side of the box.

The cut out shapes are intricate mandala designs based on natural ingredients used in each soap flavour The layout is like other soap packaging with the image of the soap and then the label underneath it.

The packaging portrays that the company like to do intricate designs and make things handmade and are unique in the designs of their packaging to intrigue their target audience.

The packaging design conveys the meaning of culture and gives the feeling of fantasy the way it designs it packaging. 

I like the piece of work because it allows me to get ideas on how to create my own packaging for my project brief. It fits into the theme of "covert and obscured" and the intricate laser cut design in front of the packing gives that impression of something hidden.

In - Depth Analysis

Angus Nicholls

The purpose of this piece was to choose a existing company and choose three fruits and create suitable packaging. This was issued to students by a company for them to create an appealing packaging which would appeal to children.

The target audience of this piece was children. The artist made designed it so school children will want to buy it by using bright colours and cartoon characters in shape of the fruit they have inside. 

The packaging is in a cylinder shape which wraps around the fruit inside. It connects at the back with a slot to hold it together. It looks medium sized just big enough to fit the fruit inside it.

The colour used on the characters on the front cover represent the colour of the fruit inside and the white and green background adds contrast to the shapes of the fruit.

The logo for the piece "Snack Monsters" is done a cartoon like font and is coloured the same colour as the fruit and on each letter there is black spots to give the effect of monster skin hence the name "Snack Monsters".

The images used are cartoon like characters in the form of the fruit inside the package with each one having different monster features. The images seem to have been created on illustrator or photoshop and have vibrant colours to apeal to children.

personaly i like this piece because it shows creativity and how a student can create something to look professional and be worthy to be sold. Also it helps me to get ideas on how to do my packaging design for my own brief by looking at how he created this piece.

My Chosen Brief

Final Evaluation

1. For my project  i had to create a culture magazine that will be printed and presented as a professional looking outcome. In order to get inspiration on how to create it i looked at existing magazines and it got ideas on the layout.
2. The ideas at the start of the project were simple and did not look professional. I had to keep going on to the Internet and searching professional looking magazines to get ideas which eventually  gave me an idea on how to create my pages. I took screen-shots to show the development of each page and how it was created . I also did some experiments in my book to help me get ideas for my logo i created which i then developed it on Photoshop. 
3. In my project i think the logo,front cover and back cover came out the best because it looks professional and looks like a real magazine. The title i created "Concept Expression" goes well with the content of the magazine showing the art of the different illustrators i have analyzed. The advert on the back cover i think turned out the best because it looks the closest to the real watch adverts and you cant tell that it was created by a student. The front cover also turned out great, i got my idea from a poster that had paint splatter so i decided to create my own version of it to create the background for my front cover using Photoshop and it the final design was effective to what i set out to do.
4. I think i would like to improve my feature spread and my illustration page because to me it does not look exciting and to be honest looks plain and simple. to improve it i think i should add more pictures and arrange them in various ways around the page to make it look exciting and also add paint splatter to the background to go with the theme of the front cover.
5. In conclusion i found the project interesting and allowed me to use my skills of drawing and Photoshop to create work that looked professional. In the future i would like to get more creative and be able to use a variety of tools and software to create the chosen project.